A New York-founded (2015) premium Japanese subscription and grocery company by Danny Taing, that grew from bootstrapped origins to a $22M Series A at a $100M valuation (Jan 2022). Its flagship is a monthly box of ~20-22 Japan-exclusive snacks — mochi, senbei, cakes, cookies, chips and a tea pairing — curated around a monthly theme with a 20-24 page cultural guide, sourced from centuries-old family makers. It has expanded into Bokksu Boutique (gourmet gifts) and Bokksu Market (broader Asian groceries). Scale: roughly 2 million boxes shipped, ~20,000-30,000 boxes/month to 100 countries, with media features in Bon Appetit, NYT, Forbes and TODAY. Targets culturally curious Western consumers seeking authentic, artisanal Japanese snacks and gifts.
Profile maintained by Japonity (japonity.com), May 2026. The screenshot & logo are fetched live from the retailer's own site. Japonity is not affiliated with this company; verify current details on the official site before ordering.
