Echigo Beer Koshihikari Lager

Echigo Beer · Niigata
Alcohol Beer Alcohol Growing export

Echigo Beer, recognized as one of Japan's first craft microbreweries, makes a distinctive Koshihikari rice lager using Niigata's premium rice for a light, crisp, gluten-friendly-leaning profile. The rice-lager novelty and Japan craft-pioneer status are strong selling points abroad. It has steady distribution in the US and Asia. It is export-active.

The supplierEchigo Beer in Niigata, established 1994, is credited as Japan's first craft microbrewery and is known for its Koshihikari rice lager built on local premium rice.
Why it sells abroadPioneer craft brewery; novel Koshihikari rice lager

Buyer's brief ✓ SOURCES VERIFIED

CertificationsFood sanitation compliance; export documentation (standard). HACCP: not publicly verified. No halal/organic/kosher certification found. (Echigo Beer is recognised as one of Japan's first ji-biru/craft breweries, 1994.)
Pack formats350ml cans and bottles; cartoned.
Shelf life~9-12 months for pasteurized lager.
StorageCool, dark, upright.
Minimum orderTypical: from 1 case; pallet for programs
Lead timeTypical: 4-8 weeks
CapacityTypical: mid craft scale
Container loadTypical: dry FCL feasible
PricingMid
OEM / private labelPossible (per draft); no public OEM program confirmed.
Wholesale & MOQCraft/Asian beverage importers; MOQ by case/pallet
Key exporters & distributorsEchigo Beer export, JFC International
Export regulationAlcohol import license; US TTB COLA per label + state; EU excise on beer; bilingual/English labeling with ABV and allergens.
Market demandSteady niche
How to source itCraft/Asian beverage importers (Echigo Beer, Niigata).
Verified sourceshttps://www.echigo-beer.jp/
MakerEchigo Beer Co., Ltd.
OriginNiigata
CategoryAlcohol / Beer
Available inUnited States, United Kingdom, Hong Kong +3 more
HandlingAlcohol
Price tierMid
ChannelSpecialty
Export readinessGrowing export
HS code2203.00
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Profile maintained by Japonity (japonity.com), May 2026. General sourcing information only — confirm current availability, pricing, MOQ and the destination market's import rules with the maker or exporter before contracting. Japonity is not affiliated with this brand.