Japanese Murasaki-imo Purple Sweet Potato (fresh/processing)

Murasaki-imo (紫芋) — e.g. Ayamurasaki / Purple Sweet · Kagoshima / Okinawa, Japan
Fresh & Specialty Vegetable Ambient Growing export

Deep-purple-fleshed sweet potato rich in anthocyanin antioxidants, valued as a natural colorant and functional ingredient for desserts, pastries and beverages as well as fresh culinary use.

The supplierPurple cultivars prized for natural color and antioxidant marketing; widely used in Asian dessert manufacturing.
Why it sells abroadNatural anthocyanin color + antioxidant health story for dessert manufacturers

Buyer's brief ✓ SOURCES VERIFIED

Certifications(confirmed) Purple sweet potato (e.g. Ayamurasaki) is grown in Kagoshima/Okinawa and exported fresh and as processing/colorant feedstock; per-shipment phytosanitary certificate applies to fresh. GLOBALG.A.P / HACCP-based packing is the category norm but specific farm certificates not individually verified.
Pack formatsTrade cartons; bulk processing sacks (draft retained)
Shelf life1-3 months cured, ambient (draft retained)
StorageCured then stored ambient cool (~13-15C), dry, dark; avoid refrigeration (chilling injury)
Minimum orderTypical: pallet/FCL lots
Lead timeTypical: cured stock year-round
CapacityAutumn harvest; year-round from storage
Container loadTypical: ambient/temperate FCL
PricingTypical: premium for color/functional positioning
OEM / private labelYes (supplied as processing feedstock and natural-colorant raw material is a real B2B route for purple sweet potato; draft retained, specific contracts not independently verified)
Wholesale & MOQTypical: trade cartons; processing-grade bulk
Key exporters & distributorsKyushu/Okinawa sweet-potato exporters, Japanese produce traders
Export regulationFresh sweet potato (Ipomoea): phytosanitary certificate required; SE Asia access established. Ships ambient when cured.
Market demandStrong dessert/bakery-ingredient demand in Asia
How to source itKagoshima/Okinawa growers -> exporter -> Asian dessert/produce importer or processor
Verified sourceshttps://chibafoods.com/service/2566/top-japanese-sweet-potato-varieties-for-export.html; https://blog.gaijinpot.com/five-famous-types-of-japanese-sweet-potatoes/
MakerKagoshima/Okinawa purple-sweet-potato growers via exporters
OriginKagoshima / Okinawa, Japan
CategoryFresh & Specialty / Vegetable
Available inTaiwan, Singapore, Hong Kong +2 more
HandlingAmbient
Price tierPremium
ChannelSpecialty
Export readinessGrowing export
HS code0714.20
+ Add to list

Profile maintained by Japonity (japonity.com), May 2026. General sourcing information only — confirm current availability, pricing, MOQ and the destination market's import rules with the maker or exporter before contracting. Japonity is not affiliated with this brand.