Juyondai Honmaru Hiden Ginjo

Juyondai (Takagi Shuzo) · Yamagata (Murayama)
Alcohol Sake Alcohol Growing export

Juyondai is one of the most coveted cult sake labels in Japan, made by Takagi Shuzo in Yamagata in a soft, fruit-forward style that helped define modern premium ginjo. Allocation-only and frequently sold out, it commands strong secondary-market prices abroad and is a trophy listing for Michelin-level Japanese restaurants in the US, London, Hong Kong and Singapore. For an importer it is a halo SKU that signals serious sake credentials. Genuine bottles reach overseas mainly through tightly controlled specialist allocations.

The supplierTakagi Shuzo, founded in the Edo period in Murayama, Yamagata, is a small family brewery led by the Takagi family, famed for reviving the brewery in the 1990s with the Juyondai brand and for breeding proprietary sake rice. Output is intentionally limited to protect quality.
Why it sells abroadCult-status trophy sake; instant prestige listing and traffic driver for premium on-trade

Buyer's brief ✓ SOURCES VERIFIED

CertificationsDomestic food-sanitation compliance only; JAS/organic not standard and not claimed. No third-party food-safety certificate published. Consistent with original draft.
Pack formats720ml and 1800ml glass bottles, cartoned; small allocation cases — keep as estimate.
Shelf lifePasteurized ~12 months optimal; any unpasteurized lots best within 3-6 months chilled — estimate.
StorageCold storage (refrigerated) recommended for ginjo grades.
Minimum orderTypical: allocation-based, often 1-5 cases per label per importer per release
Lead timeTypical: subject to release calendar; weeks to months
CapacityTypical: very limited artisan output; deliberately constrained
Container loadTypical: ships consolidated in mixed LCL sake containers, not full FCL of single label
PricingPremium; secondary-market multiples well above release price
OEM / private labelNo (confirmed) — Takagi Shuzo produces small allocations of its own brand only; no OEM/private-label.
Wholesale & MOQAllocation via authorized Japanese sake wholesalers/exporters; MOQ typically mixed pallet, single-label allocation often capped at a few cases per importer per release
Key exporters & distributorsJFC International, Mottox, Sake specialist allocation agents
Export regulationImporter needs alcohol import license; US TTB importer basic permit + COLA per label and state registration; EU excise on still fermented beverages; bilingual label with ABV, volume, allergen/sulfite where applicable, importer of record. Cold-chain advised for unpasteurized lots.
Market demandVery high relative to supply; chronic shortage; strong collector and gifting demand
How to source itConfirmed: extremely limited allocation; Takagi Shuzo entrusts only reputable distributors/izakaya; secure via established sake exporters/agents. Direct brewery accounts are rare and relationship-driven.
Verified sourceshttps://blog.wblakegray.com/2019/07/the-real-story-of-juyondai-mysterious.html; https://www.truesake.com/blogs/september-2023/chris-sake-corner-juyondai-raffle
MakerTakagi Shuzo Co., Ltd.
OriginYamagata (Murayama)
CategoryAlcohol / Sake
Available inUnited States, United Kingdom, Hong Kong +4 more
HandlingAlcohol
Price tierPremium
ChannelSpecialty
Export readinessGrowing export
HS code2206.00
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Profile maintained by Japonity (japonity.com), May 2026. General sourcing information only — confirm current availability, pricing, MOQ and the destination market's import rules with the maker or exporter before contracting. Japonity is not affiliated with this brand.