Kagoshima/Miyazaki Beniharuka Sweet Potato — fresh export (exporter line)

Beniharuka (紅はるか) export-grade — Chiba Foods / Kyushu exporters · Kagoshima / Miyazaki, Japan
Fresh & Specialty Vegetable Ambient Growing export

Honey-sweet NARO-bred Beniharuka satsumaimo curated for fresh export, with full batch traceability and curing for storage. Distinct from the frozen yaki-imo line: this is the cured fresh tuber for overseas baking/retail.

The supplierKyushu growers of the registered Beniharuka variety with curing/grading; specialist exporters consolidate for Asia/UK.
Why it sells abroadIntensely sweet baking sweet-potato with rising, traceable export programs to Asia/UK.

Buyer's brief ✓ SOURCES VERIFIED

Certifications(confirmed) Beniharuka is a NARO-bred variety (registered 2010), grown mainly in Kyushu (Kagoshima leading) and reaching the UK retail market (e.g. Le Mart UK). Chiba Foods is a real specialist Japanese sweet-potato exporter listing Beniharuka among top export varieties. Per-shipment phytosanitary certificate applies; GLOBALG.A.P/HACCP-based packing certification is the industry norm for fresh sweet-potato export but specific farm certificates not individually verified.
Pack formatsGraded cartons (count/size); retail nets; food-service bulk (draft retained)
Shelf lifeMonths when cured and stored properly (draft retained)
StorageCured then stored ambient, cool (~13-15C), dry, dark; avoid refrigeration (chilling injury)
Minimum orderTypical: pallet / FCL
Lead timeTypical: 1-3 weeks sea ambient
CapacityHarvest autumn; cured stock ships much of the year
Container loadAmbient FCL (ventilated)
PricingTypical: per-carton FOB negotiated
OEM / private labelNo (commodity-branded variety, not private-label)
Wholesale & MOQTypical: per-carton FOB negotiated; UK retail ~per-tuber premium
Key exporters & distributorsKyushu sweet-potato exporters, Chiba Foods (sourcing/trade)
Export regulationFresh sweet potato from Japan: phytosanitary certificate + per-market quarantine; sweet-potato exports face pest (weevil) controls in some destinations — confirm market-specific access (HK/SG/TH established; US access for fresh Japanese sweet potato is NOT generally open). Cured & traceable per batch.
Market demandStrong and growing (yaki-imo trend) in HK/SG/UK
How to source itKyushu growers (Kagoshima/Miyazaki) -> specialist exporter (e.g. Chiba Foods) for curing/grading -> sea freight -> Asian/UK importer
Verified sourceshttps://chibafoods.com/service/2566/top-japanese-sweet-potato-varieties-for-export.html; https://www.lemart.uk/products/kagoshima-beni-haruka-sweet-potato-500g; https://j-fec.com/en/producer/pdf/en/24/
MakerKyushu Beniharuka growers + specialist exporters (e.g. Chiba Foods sourcing)
OriginKagoshima / Miyazaki, Japan
CategoryFresh & Specialty / Vegetable
Available inHong Kong, Singapore, Thailand +2 more
HandlingAmbient
Price tierPremium
ChannelPremium/Gift
Export readinessGrowing export
HS code0714.20
+ Add to list

Profile maintained by Japonity (japonity.com), May 2026. General sourcing information only — confirm current availability, pricing, MOQ and the destination market's import rules with the maker or exporter before contracting. Japonity is not affiliated with this brand.