matcha LOVE Japanese Matcha + Green Tea Tea Bags

matcha LOVE · Japan
Beverages Green Tea Ambient Established export

A blend of traditional Japanese green tea and matcha powder in tea-bag form, no added sugar or artificial sweeteners, brewable hot or cold. matcha LOVE is Ito En's US-facing matcha sub-brand that helped popularize matcha-style flavor in mainstream American retail. An accessible, low-education entry into Japanese matcha.

The supplierIto En, Ltd. (matcha LOVE is Ito En's US-market sub-brand). Backed by Ito En North America with full English B2B/distribution; targets US/CA mainstream + natural retail.
Why it sells abroadMatcha-infused convenient tea bag — entry-level matcha for US consumers; accessible price, recognized US shelf brand.

Buyer's brief ✓ SOURCES VERIFIED

CertificationsUSDA Organic (confirmed — matcha LOVE / Ito En organic green tea blend states organic, >=95% organic content). FSSC 22000 (confirmed at Ito En production). Ito En matcha ingredient grades are certified organic, kosher, Non-GMO Project Verified and FSSC 22000; this consumer tea bag SKU: Organic confirmed, Kosher not separately verified on this exact SKU, Halal not publicly verified.
Pack formatsMatcha + green tea bags ~16-20 bags/box; case packs vary (~x6-x12 boxes). Pyramid/woven plant-based tea bags.
Shelf life18-24 months sealed.
StorageCool, dry, sealed; away from light and strong odors.
Minimum orderTypical: importer/retail-DC pallet quantities; FCL direct.
Lead timeTypical: 30-50 days ex-Japan.
CapacityLarge-scale via Ito En packing.
Container loadTypical: dry, pallet-limited; ~1,200-1,500 cases per 20ft.
PricingEstimate: ~US$3-5/box landed wholesale.
OEM / private labelNo OEM at brand level; private-label via Ito En B2B division.
Wholesale & MOQIto En USA and specialty distributors (e.g. wholesale via Asian Veggies); case MOQ.
Key exporters & distributorsIto En, Ltd., Ito En (North America) INC.
Export regulationGreen-tea pesticide regime (EU 0.01 mg/kg if exported to EU; US FDA Prior Notice + EPA tolerances). Matcha content draws residue scrutiny.
Market demandRides US matcha boom at mass-grocery price point; bridges specialty matcha and everyday tea-bag buyers.
How to source itIto En North America; US grocery & natural-channel distributors. FOODEX/JETRO.
Verified sourceshttps://itoen.com/products/matcha-love-matcha-green-tea-bag; https://itoen.com/
MakerIto En, Ltd.
OriginJapan
CategoryBeverages / Green Tea
Available inUnited States, Canada
HandlingAmbient
Price tierMid
ChannelMass
Export readinessEstablished export
HS code0902.10
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Profile maintained by Japonity (japonity.com), May 2026. General sourcing information only — confirm current availability, pricing, MOQ and the destination market's import rules with the maker or exporter before contracting. Japonity is not affiliated with this brand.