Meito Puku Puku Tai (fish-shaped air-in chocolate monaka)

Puku Puku Tai · Japan
Snacks & Sweets Dagashi Ambient Established export

Puku Puku Tai is Meito's taiyaki (sea-bream) shaped monaka wafer filled with airy chocolate, strawberry, cream-soda or lactic flavors, a beloved dagashi treat. The cute fish shape and airy texture make it a popular novelty in dagashi assortments and snack boxes abroad. It is widely sold through Japanese-snack specialty and subscription channels. Single-piece boxes and assortments are the core export SKUs.

The supplierMeito Sangyo Co., Ltd. (Nagoya) — confectionery maker whose Puku Puku Tai fish-shaped air-in chocolate monaka is a dagashi favorite with broad overseas novelty appeal.
Why it sells abroadCute fish-shaped airy-chocolate monaka — a standout novelty in dagashi and snack-box channels

Buyer's brief ✓ SOURCES VERIFIED

CertificationsFSSC 22000 / HACCP: not publicly verified for Meito Sangyo. Halal: not verified. (confirmed) Monaka wafer with air-in chocolate mousse, calcium-fortified.
Pack formatsSingle-piece boxes, 6/10-piece boxes, dagashi assortments
Shelf lifeTypical: 6-9 months ambient
StorageAmbient, cool/dry; keep cool for chocolate filling
Minimum orderTypical: 1 pallet / mixed dagashi container
Lead timeTypical: 4-8 weeks
CapacityTypical: high monaka/chocolate output
Container loadTypical: ~900-1,100 cartons per 20ft
PricingTypical: FOB USD 0.30-0.60 per piece; boxes USD 2-4
OEM / private labelPossible; not publicly documented (keep as draft)
Wholesale & MOQMeito export sales; dagashi/Japanese-snack importers
Key exporters & distributorsMeito Sangyo Co., Ltd., dagashi assortment exporters
Export regulationWheat/milk/soy allergens; cocoa product; EU colorant rules for fruit/soda flavors; heat-sensitive (airy chocolate)
Market demandStrong novelty/character demand in dagashi and subscription channels
How to source itMeito export desk / dagashi exporter -> importer -> retail/subscription (Bokksu, Japan Candy Store, Japanese Taste)
Verified sourceshttps://japanesetaste.com/products/meito-pukupuku-tai-taiyaki-chocolate-filled-fish-shaped-monaka-wafer-pack-of-10; https://www.japancandystore.com/products/meito-puku-puku-tai-fish-shaped-wafer-chocolate
MakerMeito Sangyo Co., Ltd.
OriginJapan
CategorySnacks & Sweets / Dagashi
Available inUnited States, Canada, United Kingdom +5 more
HandlingAmbient
Price tierMid
ChannelDTC/Online
Export readinessEstablished export
HS code1905
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Profile maintained by Japonity (japonity.com), May 2026. General sourcing information only — confirm current availability, pricing, MOQ and the destination market's import rules with the maker or exporter before contracting. Japonity is not affiliated with this brand.