Miracle Noodle (konjac shirataki)

Miracle Noodle · US brand; konjac sourced from Asia (Japanese-origin staple)
Staples Konnyaku Ambient Growing export

The US diet-market brand that popularized 'miracle noodles' — zero-calorie, gluten-free konjac shirataki noodles and konjac rice, sold dry/water-packed via Amazon, Whole Foods and Sprouts for 18+ years. A US-founded brand built on the Japanese konnyaku staple rather than a Japan export, illustrating how konjac noodles crossed fully into the Western health-food mainstream. Strong keto/low-carb positioning.

The supplierMiracle Noodle is a US brand with konjac sourced/imported from Asia; positions shirataki for the keto/low-carb/clean-label market. Typical: US brand owner with contract-manufacture/import model; strong DTC and natural-food B2B/English operations.
Why it sells abroadShelf-stable, ambient retort-pouch shirataki for the keto/Paleo/clean-label market — no refrigeration, long shelf life, premium diet positioning: easy to stock and ship vs chilled shirataki.

Buyer's brief ✓ SOURCES VERIFIED

CertificationsKosher: confirmed - Miracle Noodle lines are Certified Kosher (brand product info). Non-GMO: confirmed. Vegan / gluten-free / grain-free: confirmed. Keto/Paleo positioning. HACCP / food-safety at contract manufacturing standard; specific FSSC 22000 certifier not cited. Halal: not publicly verified.
Pack formatsShirataki 7 oz (198g) pouches (angel hair/fettuccine/spaghetti) and 8 oz rice; some ready-meal kits; case x6/x10/x24.
Shelf life~12-24 months ambient (shelf-stable retort pouch - advantage over chilled shirataki).
StorageCool, dry, ambient (shelf-stable); refrigerate after opening.
Minimum orderTypical: distributor case/pallet; ambient shipping lowers MOQ; FCL for volume.
Lead timeTypical: 2–4 weeks (US stock) / longer for konjac import production.
CapacityTypical: brand-scale via contract manufacturing; ample for retail/DTC.
Container loadTypical: water-packed but ambient (retort) — 20ft ~12–16 t; FCL ambient (no reefer).
PricingEstimate: USD 1.50–3.00/pouch wholesale (premium positioning).
OEM / private labelBrand built on contract-manufacture/import; OEM/private-label of konjac shirataki is widely available in the category. OEM treated as confirmed at category level (brand itself is consumer-facing).
Wholesale & MOQMiracle Noodle DTC/Amazon + natural-food distribution; MOQ case to pallet
Key exporters & distributorsMiracle Noodle (US)
Export regulationKonjac jelly mini-cup candy restrictions (not applicable to noodles); glucomannan health-claim rules; standard food labeling
Market demandStrong demand in US/CA/GB; keto/low-carb, gluten-free and clean-label diet trends; natural-food, DTC and diet channels.
How to source itMiracle Noodle brand direct; konjac sourced from Asia; natural-food/DTC distribution.
Verified sourcesMiracle Noodle product pages / Walmart & Amazon listings (Kosher, Non-GMO, vegan, GF, pack sizes)
MakerMiracle Noodle (US brand; konjac sourced/imported)
OriginUS brand; konjac sourced from Asia (Japanese-origin staple)
CategoryStaples / Konnyaku
Available inUnited States, Canada, United Kingdom
HandlingAmbient
Price tierPremium
ChannelSpecialty
Export readinessGrowing export
HS code2008.99
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Profile maintained by Japonity (japonity.com), May 2026. General sourcing information only — confirm current availability, pricing, MOQ and the destination market's import rules with the maker or exporter before contracting. Japonity is not affiliated with this brand.