Suntory The Premium Malt's

Suntory · Japan
Alcohol Beer Alcohol Growing export

Suntory's premium all-malt lager and the first Japanese beer to win at Brussels' Monde Selection. Positioned as an upscale, full-flavored Japanese lager, it serves the premium import slot in Asian retail and Japanese restaurants overseas.

The supplierSuntory Beer Ltd. (Suntory Holdings, Japan); premium all-malt lager, multiple Monde Selection golds. Brewed in Japan; exported as a premium-import. Strong group B2B/English infrastructure.
Why it sells abroadMulti-award-winning premium all-malt lager (diamond-malt, Aroma-rich hops); positioned above mainstream Japanese lagers; gifting/premium on-trade appeal

Buyer's brief ✓ SOURCES VERIFIED

CertificationsFSSC 22000 / ISO 9001 / 14001 (Suntory group): not publicly verified per-brewery for this SKU. HACCP: not publicly verified. No halal/organic/kosher certification found.
Pack formats334/350ml and 500ml cans; 330ml bottle; keg; cases of 24. Confirmed via retail listings.
Shelf life~9-12 months best-by (premium lager).
StorageCool, dark, upright.
Minimum orderTypical: distributor pallet/FCL via Suntory export
Lead timeJapan-origin Typical: ~4–6 weeks ocean + customs
CapacityHigh — Suntory's flagship premium beer with large Japan brewing capacity
Container loadTypical: ~1,000–1,200 cases (24×330ml) per 20ft
PricingEstimate: premium-import; FOB ~USD 0.9–1.4/can wholesale equivalent
OEM / private labelBrand only.
Wholesale & MOQSuntory export + Japanese-food distributors; case/pallet MOQ. Growing premium availability.
Key exporters & distributorsJFC International, Mutual Trading, Wismettac Asian Foods
Export regulationUS TTB/COLA + state distributor licensing; EU excise + labeling; freshness/cold-chain management.
Market demandPremium-import demand in US/HK/SG/Taiwan/China and UK/AU specialty retail and upscale Japanese restaurants
How to source itSuntory export division and beverage importers/wholesalers; JFC/Mutual Trading. FOODEX Japan.
Verified sourceshttps://www.suntory.com/
MakerSuntory Beer Ltd.
OriginJapan
CategoryAlcohol / Beer
Available inUnited States, Hong Kong, Singapore +4 more
HandlingAlcohol
Price tierMid
ChannelMass
Export readinessGrowing export
HS code2203.00
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Profile maintained by Japonity (japonity.com), May 2026. General sourcing information only — confirm current availability, pricing, MOQ and the destination market's import rules with the maker or exporter before contracting. Japonity is not affiliated with this brand.